How to use your Tools page
Your Tools page offers free fitness calculators that help your visitors while generating leads for your coaching business.
This guide shows you how to configure, customize, and optimize every tool.
Where to find the Tools page settings
Go to Admin panel
Click Website in the sidebar
Select the Tools page tab
You'll see two main sections:
Pre-built tools (11 professional calculators ready to use)
Custom tools (create your own with Dwayne AI)
Understanding the dashboard
At the top, you'll see 4 statistics cards:
Card | What it shows |
Active tools | Number of tools currently visible on your public page |
Hidden | Tools you've disabled (not visible to visitors) |
Total views | How many times people used your calculators |
Total leads | Emails captured through lead capture mode |
Available pre-built tools
Your page includes 11 professional calculators organized into 3 categories:
Fitness category:
Coaching selector (quiz to match visitors with your programs)
1RM calculator (one-rep max estimator)
BMI calculator (body mass index + body fat %)
RPE to % converter (effort to intensity translation)
Training volume tracker (sets × reps × weight)
Rest timer & density calculator
Workout split planner
Nutrition category:
TDEE calculator (daily calorie needs)
BMR calculator (basal metabolic rate)
Macro split calculator (protein, carbs, fats)
Performance category:
Hyrox pace calculator (race time predictor)
Enabling and disabling tools
Each tool has a toggle switch on the right side of its card:
Toggle ON (colored): Tool appears on your public Tools page
Toggle OFF (gray): Tool is hidden from visitors
Only show tools relevant to your coaching niche.
A weight loss coach might hide the Hyrox calculator.
A strength coach might prioritize the 1RM calculator.
Reordering tools (drag and drop)
You can change the order tools appear on your public page:
Find the grip icon (⋮⋮) on the left of any tool card
Click and hold the grip icon
Drag the tool up or down to your preferred position
Release to drop it in place
Your new order saves automatically
Put your most relevant or highest-converting tools at the top.
Configuring individual tools
Click the settings icon (⚙️) on any tool to expand its configuration panel:
Conversion strategy:
Direct mode: Visitors see results immediately, then your CTA appears
Lead capture mode: Visitors must enter their email to see results (captures leads)
Choose based on your goals:
Want maximum engagement? Use direct mode
Want email leads? Use lead capture mode
You can mix both across different tools
Content settings:
Field | What to write |
Headline | Short, benefit-focused title (e.g., "Calculate your daily calorie needs") |
Description | 1-2 sentences explaining what the tool does and why it helps |
CTA button | Action text for your button (e.g., "Start coaching with me") |
CTA link | Where the button goes (e.g., /#coaching or a booking link) |
Input field tooltips: Some tools let you customize the help text that appears when visitors hover over input fields.
This helps visitors understand what to enter.
Category filters
Use the tabs to filter tools by category:
All tools: Shows everything
Fitness: Training-related calculators
Nutrition: Diet and calorie calculators
Performance: Competition-focused tools
This helps you quickly find and configure specific tools.
Creating custom tools with Dwayne AI (requires AI add-on)
If you have the AI add-on enabled, you can create custom calculators and quizzes:
Click "Create with Dwayne AI" button
Describe the tool you want (e.g., "a protein intake calculator for my clients")
Dwayne generates the tool automatically
Review and save
Custom tools appear in the "My custom tools" section with their own stats (views, leads).
Managing custom tools:
Toggle enable/disable just like pre-built tools
Click View tool to see it on your public page
Click Delete to remove it permanently
Preview and publish
Changes to tools save automatically. However:
Tool configurations (headline, description, CTA) save to your draft
You must click Publish to make changes live on your public website
Check your public Tools page at: coach.gymkee.io/{your-username}/tools
Best practices for high-converting tools
Do:
Enable 3-6 tools maximum (quality over quantity)
Put lead capture tools for your most valuable calculators
Write benefit-focused headlines ("Find your perfect macros" not "Macro calculator")
Link CTAs to your coaching section or booking page
Customize tooltips to reduce visitor confusion
Don't:
Enable every tool (overwhelming and unfocused)
Use generic descriptions (personalize for your audience)
Forget to add CTA links (missed conversion opportunities)
Leave default text if it doesn't match your brand voice